While tastes may differ, everyone likes to go do things. 

For some people, it is casually strolling through the livestock stalls at the county fair. For others, it is listening to live music, appreciating the skill it takes to play a musical instrument. And yet for others, it is as simple as resting on a park bench, just watching people walk by. 

Those activities may seem like things that can just happen, but each and everyone of them required effort from someone else. 

In order for the county fair to go off seamlessly, countless hours must be put in by county staff, the fair board, 4-H members, volunteers to name just a few who are involved. 

Every time you attend a concert, the musicians have put in thousands of hours of practice plus travel time to perform in front of you. Plus consider the people who organized the event and went to all the work to make the performance happen.

And even that park bench isn’t without effort. The city had to determine that the bench was needed, order it and get it installed. And someone may have been getting paid for that effort, but we need people to fill those jobs. Plus they may be overseen by a volunteer board or public officials who stepped up to run for office.

But those things won’t continue if we continue to use the word “they.” By thinking that every one else needs to make things happen, things won’t happen. We need to start using the word “we” and “me” more often in our conversations and in our thoughts and in our actions. 


With the advent of social media, it has become easy for everyone to share their opinions, share their thoughts, and share their ideas. And one of the most common words I have seen in these posts is the use of the word “they.”

For example, they need to a better job of making that community event bigger and better. They need to make the streets full with businesses and visitors again. They need to build this or they need to build that. They need to do this or they need to do that.

What happens if we simply change one word in all those statements?

We need to do a better job of making our community event bigger and better. 

We need to make the streets full with businesses and visitors again.

We need to build this. We need to built that.

We need to do this. We need to do that.

One small word shifts the thought from thinking someone else is going to do it to everyone taking on the responsibility and making the effort to get things done.

Rather than relying on someone else to do everything, we need to step up and get involved. We need to not only share our ideas, but then take the steps to make them happen. 


Of course, that is easier said than done. There are always obstacles to making things happen. But that is where the transition from “they” to “we” is even more important. 

All those people who we refer to as “they” want help, “they” want to share their expertise, “they” want others to get involved and learn how to make things happen. “They” want to share the workload. Shockingly, “they” would like to attend an event without having had to go to all the work to make it happen.

There is an added bonus of getting involved and making things happen. Those who are doing things get to have their voice heard. They get to have a vested interest in what is happening. They have a say in what their community looks like. 

By taking on the responsibilities, we can make things happen. We can make our community better for both ourselves and for our friends and neighbors. We can create a community other people will want to visit and perhaps move to. 


Yes, posting on social media is fine to vent, to share ideas, to learn what others are thinking. But it doesn’t get things done. 

If you have an idea on how to make a current event better such as Heritage Days, call the McCook Chamber to be on the committee. If you want to see laws and rules changed to make it easier to have events or incentives for businesses to move to our community, run for elected positions. If you want to see an activity happen, reach out to others who are doing it to be part of the process and learn along the way. 

Because ultimately, the more people who switch from “they” to “we,” the more people who will be working to make McCook and Southwest Nebraska an even better place to call home. 


By Ronda Graff December 17, 2025
Linda Graff named McCook Volunteer of the Month for December 2025
By Ronda Graff December 15, 2025
By focusing on what is important, we can make an even better impact in our communities.
By Ronda Graff December 11, 2025
After a 10-year hiatus, the McCook Holiday Home Tours return focusing on downtown upstairs apartments.
By Ronda Graff November 25, 2025
While many people think volunteering is for older residents, serving your community has no age restrictions. And young people can regularly be found lending a hand or offering their services in their hometown. The November 2025 McCook Volunteer of the Month recognizes one of many young people are working to make their community an even better place to call home: Grady Riemenschneider. Currently a senior at McCook High School, Grady volunteers with a wide variety of organizations and groups. As a four-year member of the McCook Community Foundation Fund’s Youth Change Reaction, Grady serves as the ambassador for the youth group’s “Cars Under Stars,” the outdoor movie theater at the Red Willow County Fairgrounds. At nearly every showing, he can be found operating the projector and setting up the parking lot, as well as passing along his knowledge to the next ambassador. In McCook’s FFA program, Grady has held officer roles the past four years and is currently the chapter vice president, organized the chapter banquet in 2025 and coached for the conduct of chapter meetings. Along with serving as the president of the Driftwood Feeders 4-H Club, he assists with setup, tear down and fundraising for the dog show and helps fellow members train their dogs. Grady steps in to help and lead at local events, including Prairie Plains CASA’s Kick in’ It Up for CASA and the Cajun Broil; the Edward Jones Alzheimer’s Walk; operating sound boards for various groups; and Feed the Farmer. And he has served as a youth leader at McCook Christian Church for elementary youth since approximately 2018 as well as stepping up to ensure the ag program ran smoothly during a teacher’s maternity leave Upon request from his mother about some of Grady’s activities, Sharleen noted that he is the “Chief Household Operations Officer: first responder for Mom’s to-do list, go-to chauffeur and caretaker for his favorite sidekick (a.k.a. his nephew), and the family’s unofficial event planner who somehow keeps everyone together without a clipboard.” The McCook Philanthropy Council recognizes a volunteer every month who is doing good work in McCook and Red Willow County. If there is a volunteer in the community who should be recognized, please contact the McCook Chamber of Commerce at 308-345-3200 or visit McCook Volunteers on the McCook Community Foundation Fund’s website, mccookfoundation.org to complete a nomination form. The only requirement is that the nominee must be a resident of McCook or Red Willow County but please have information about the nominee along with where and how they volunteer in the community. The volunteer honoree is selected monthly by the McCook Philanthropy Council.
By Linda Taylor November 25, 2025
With the holiday's nearing, MCFF member and Mayor Linda Taylor reflects on the many things to be thankful in McCook.
By Ronda Graff November 22, 2025
The names of those people who have made a generational impact on McCook and Southwest Nebraska is a long list. Many of them are working day-in, day-out right now to make their mark on the community. And then there are those people who no longer call McCook home but still make an impact long after they are gone. Allen Strunk is one of those people. Allen passed away on Nov. 1 at his home in Las Vegas, Nevada but he never lost the love of his hometown. Born and raised in McCook, Allen was a member of an already well-known family, Harry and Arlene Strunk. The Strunks started and published the McCook Daily Gazette, with the motto, “Service is the rent we pay for the space we occupy in this world.” A saying that was so important that Harry had it etched at the top of his downtown newspaper office on Norris Avenue. That sense of service was passed along to Allen, who continued to serve his community as he took over leadership of the Gazette. I didn’t know Allen personally until he came back for visits years later. Even though my first job upon arriving in McCook was at the McCook Daily Gazette and Allen had turned over the publishing reins to Gene Morris many years prior, the Strunk legacy loomed large. He was instrumental in the building of the then-new YMCA, moving the facility from downtown to its current location next to the McCook High School. He was a key player in the new hospital, again moving from one location to a new expanded space. And McCook Community College benefitted his involvement in an expansion. Those projects continue to impact McCook today. And the support didn’t stop just because Allen retired from the Gazette and left McCook. There are programs the Strunks are involved in that benefit McCook and Southwest Nebraska. The Strunks continue to support Santa Claus Lane, which is overseen by the McCook Chamber of Commerce. And which after a few years of decline is seeing a resurgence of enthusiasm and nostalgia for the decorative holiday pieces lining Norris Avenue. Allen funds the annual McCook Area Outstanding Teacher award, which provides a financial prize to several teachers every year. And Allen recognized the work of the McCook Community Foundation Fund, providing a donation several years ago so that he could see its impact while he was still alive. This has led MCFF to consider how they will recognize and remember Allen for years to come. Because of his belief in service to his community, this could mean more recognition for the countless volunteers who keep our community thriving. It could be a day of community service, to see how many people can come together to make something happen. It could be a celebration for all the great things happening in our community. During Allen’s memorial service this past week in McCook, his step-daughter-in-law read the poem, “The Dash" by Linda Ellis, who published it in 1996. It reflects on the meaning of the dash between the birth and death dates on a tombstone. The dash is a reminder of everything that happens between the moment a person is born and the moment a person dies. The dash emphasizes the importance of how one lives their life during that time. The dash prompts a person to think about living, rather than worrying about dying. Ultimately, the dash is where all the good - and the bad - happens. And Allen Strunk made the most of his “dash,” both in his community and within his family. We can’t all run a newspaper. We likely aren’t going to etch our favorite saying into a building. But we all need to consider how we are paying the “rent for the space we occupy in this world.” And we can all make a difference in our hometowns, whether we currently live in them or even if we haven’t stepped foot on the main street in years. 
By Ronda Graff November 18, 2025
SWNE Big Give Passes $400,000 for First Time in 10 Year History
By Ronda Graff November 14, 2025
Everyone feels a need to be needed and it is shown through the Big Give and Meal Kit Giveaways
By Ronda Graff November 7, 2025
SWNE Big Give reaches new heights thanks to enthusiasm of organizations, individuals and businesses
By Ronda Graff November 7, 2025
Food pantries are seeing an increased need, which means the community must step up with donations of food and time to help those who struggle to put food on the table.