There are phrases which can say a lot about a community:

“That’s how we’ve always done it.”

“We’re getting by.”

And the saying which can perhaps keep a community from growing and thriving: It’s “good enough.” 

This phrase can come in various forms but usually refers to when the speaker was younger or when their parents were around. It was “good enough” for me when I was a kid. Why isn’t it good enough for today’s kids?

The phrase has been applied lately to several situations. 

The pool was good enough for me when I was a kid. Why isn’t it good enough for today’s kids? 

The schools were just fine for me when they were built in 1967. Why do we need new ones?

Why do kids need all this technology? Pen and paper was good enough for me. 

Whether we like it or not, times change. 

We must be willing to both change and adapt. We must look down the road and plan ahead. We must consider what is needed to meet today’s ever changing world.

This doesn’t mean everything we’ve done in the past is wrong or shouldn’t continue. But we must acknowledge where change is needed, where growth needs to happen and where we need to adapt to our evolving society. 

Life is not stagnant. Communities are never the same, even day to day. Every day, we make decisions which affect not only ourselves but those around us. 

We choose whether to pick up that piece of trash on the sidewalk or leave it for someone else to step over. We choose whether to run for public office or let someone else make those decisions. We choose whether to shop locally or spend those dollars out of town.

Those decisions add up and determine whether we are just “good enough” or making our community the best it can be for generations to come.

McCook and southwest Nebraska is not the same as it was five years ago, 10 years ago, 100 years ago. And thank goodness. 

When it came time to pave Main Street in McCook, do you think people were saying “these dirt roads are good enough?” Perhaps there were those nay-sayers, but could you imagine if Norris Avenue was still a dirt road down the center of town?

Many people have fond memories of the YMCA at its first location on Norris Avenue, but its current site offers so many more possibilities.

And can you picture Southwest Nebraska without Heritage Hills, the Kiplinger Arena or the surrounding lakes (even if they are lacking in water)? None of those things just happened. It was people who said what was available was not “good enough.” They wanted more. They wanted it better for themselves and for others. 

For too long, we have been saying what we have and what we are doing is “good enough” and it has caught up to us. McCook has a lot of projects - large projects - looming on the horizon because we have kicked the can down the road for too long. We have said we’ll get to it; we don’t need it; or what we have is “good enough.”

But eventually that mentality catches up and now we must pay the piper. We can no longer accept that way of thinking. 

“Good enough” is no longer good enough. If we want our community to be here 5, 10, 100 years from now, we must change our way of thinking. We must think long term. We must think positively. And we must think about what would make our children want to raise their children here because thanks to technology, people can live just about anywhere they want. 

Yes, housing is a problem and the McCook Economic Development Corp. is taking intentional steps to address the issue. “Now Hiring” signs can be found in the front window of most businesses. And while child care availability has improved, there is still plenty to be done. 

But if we want people -both young and old - to move to McCook and Southwest Nebraska, we need to no longer think that “good enough” is good enough. 

We can be better than that; we are better than that. We’ve proven it. It is why Big Give McCook has grown year after year. Because this is a generous community. It is why when there is a disaster like the grassfires earlier this year, people stepped up with donations and offers of help. 

It is time to no longer accept “good enough” as good enough. We have the opportunity to make our community even better by tackling these hard projects. Yes, these projects are not cheap nor easy but isn’t our community worth the investment? Aren’t our family and friends worth it? Isn’t our future worth more than “good enough?”

By Ronda Graff February 11, 2026
Practicing Good Stewardship Takes Effort But Reaps Many Rewards
By Ronda Graff February 5, 2026
Bison Days brings high schoolers and community members to learn about job possibilities but also interests and hobbies in their hometown.
By Ronda Graff February 4, 2026
MCFF Continues to Add Scholarships for Local Students
By Ronda Graff January 29, 2026
With little to snow on the ground in McCook, holiday lights help beat the drab and dreary season.
By Ronda Graff January 22, 2026
To kick off the new year, Jo Beebe has been selected as the January 2026 McCook Volunteer of the month. While many people might know Jo for her years at the Sports Shoppe, she can be found giving hours of her time to the community, especially at St. Patrick Church. Whether during the weekly Mass or for a funeral or wedding, Jo shares her beautiful voice from the choir loft, as well as leading the choir members. Jo, along with her husband Harold, also has served as the St. Pat’s GALA host couple in the past and continues to help with set-up and cleanup of the annual event. Jo is also active with the Fall Festival, the Rosary Rally and the Wild Game Feed in Curtis every year. She attends every the Order of Christian Initiation of Adults class and helps students prepare for confirmation. And since retiring from the Sports Shoppe, she is active in the Altar Society, and volunteers at the Bargain Bazaar thrift store. According to her nomination, “The way Jo gives of her time and talents to our parish and community is a reflection of her faith,” and the community and the church are better because of her generosity. The McCook Philanthropy Council selects the monthly recipient for the McCook Volunteer of the Month award as part of the McCook Community Foundation Fund’s McCook Volunteer program. If there is a volunteer in the community who should be recognized, please contact the McCook Chamber of Commerce at 308.340.3200 or visit McCook Volunteers on the MCFF website, mccookfoundation.org to complete a nomination form. The only requirement is that the nominee must be a resident of McCook or Red Willow County. Please have information about the nominee along with where and how they volunteer in the community.
By Ronda Graff January 22, 2026
Master Storyteller Will be Missed but Memories Remain
By Amanda Engell January 9, 2026
Maintaining the status quo or not doing anything may be cheaper initially but long-term, the costs are more.
By Ronda Graff January 9, 2026
Make 2026 memorable by getting involved and making an impact in your community.
By Ronda Graff December 22, 2025
As the year comes to a close, members of the MCFF Advisory Committee share "why" they do their community work.
By Ronda Graff December 22, 2025
Whether it is the hustle and bustle of the holidays or just every-day activities, it is good to remember that "this too shall pass."