My closet at home is overflowing with t-shirts, filling totes, lining shelves and hanging from racks. There are shirts from 5K road races and sprint triathlons we have done the past few decades. Shirts from the bands we have seen at concerts in our own town and those we have traveled hours to watch. And shirts from just a few of the cities and states we have visited over the years. 

It is that final category about the places that caught my attention recently as I sifted through the hangars. I was looking for something to represent McCook as I attended a conference. I wanted fellow-attendees to know I was from McCook, without them having to squint to read my nametag. 

I have a sweatshirt from San Francisco, a cool t-shirt from Red Cloud, and a simple black shirt highlighting Omaha, but my McCook selection was minimal to non-existent. The only shirt in my closet noting McCook is one the McCook Community Foundation Fund designed for a program that we will share down the road.

Sure, my closet has plenty of clothing adorned with McCook Bison logos, but that is not the city of McCook. My clothing is made up of shirts from all the races we have held in McCook, but that is not representative of the town. 

The closest example I can find of a t-shirt available that represents our community is from Mac’s Drive-In with its’ “McCook Famous” proclamation. I’m hoping they are still for sale and because everyone rushes to buy one now, Tyler McCartey has to put in a new order. 

But why do I own a Red Cloud, Nebraska shirt and not one McCook? Because I walked into the National Willa Cather Center and found a variety of Red Cloud shirts to choose from. Many featured Cather quotes obviously. But others featured Red Cloud artists, who had designed the shirts. It was a win-win. The artists were featured and held up for their creativity and the community had something to promote itself. 

Wearing a shirt with writing on the front sends a message because it is something you are willing to put on your body. The shirt says you represent that concept or that idea. It says that you are proud of where you come from. It says that you want others to know more about what it says.

A shirt can also represent the “vibe” of the idea or in this example, of the community. In order to put something in writing or into a design, you have to understand what the vibe is. 

And that is what we are working on in McCook today. We are figuring out what the vibe of McCook is. Many organizations and individuals are working together to determine what we want the vibe of McCook to be.

And this doesn’t have to just be applied to a community. We all determine what the vibe is around us, whether at work, in the school, at church, or in our organizations. Each and everyone one of us sets the tone of wherever we go. It is simple to look at others and say they control what the tone is in a particular setting, but we have a say in what happens. 

If you don’t like the way something is run, step up and say something and make a change.If you would like to see something happen in your community, get involved, ask questions, offer to volunteer. 

It is easy to sit back and blame others for things that happen - or don’t happen. It is easy to say there is nothing you can do to change the tone of your community. But we can all make an impact in our places of worship, in our schools, in our places of work and perhaps most importantly in our communities. 

We get to determine the “vibe” our communities want to be and we get to figure out what will make us proud of where we live so that we can wear the shirts with the name of our hometown blazing across our chests. 

By Ronda Graff December 17, 2025
Linda Graff named McCook Volunteer of the Month for December 2025
By Ronda Graff December 15, 2025
By focusing on what is important, we can make an even better impact in our communities.
By Ronda Graff December 11, 2025
After a 10-year hiatus, the McCook Holiday Home Tours return focusing on downtown upstairs apartments.
By Ronda Graff November 25, 2025
While many people think volunteering is for older residents, serving your community has no age restrictions. And young people can regularly be found lending a hand or offering their services in their hometown. The November 2025 McCook Volunteer of the Month recognizes one of many young people are working to make their community an even better place to call home: Grady Riemenschneider. Currently a senior at McCook High School, Grady volunteers with a wide variety of organizations and groups. As a four-year member of the McCook Community Foundation Fund’s Youth Change Reaction, Grady serves as the ambassador for the youth group’s “Cars Under Stars,” the outdoor movie theater at the Red Willow County Fairgrounds. At nearly every showing, he can be found operating the projector and setting up the parking lot, as well as passing along his knowledge to the next ambassador. In McCook’s FFA program, Grady has held officer roles the past four years and is currently the chapter vice president, organized the chapter banquet in 2025 and coached for the conduct of chapter meetings. Along with serving as the president of the Driftwood Feeders 4-H Club, he assists with setup, tear down and fundraising for the dog show and helps fellow members train their dogs. Grady steps in to help and lead at local events, including Prairie Plains CASA’s Kick in’ It Up for CASA and the Cajun Broil; the Edward Jones Alzheimer’s Walk; operating sound boards for various groups; and Feed the Farmer. And he has served as a youth leader at McCook Christian Church for elementary youth since approximately 2018 as well as stepping up to ensure the ag program ran smoothly during a teacher’s maternity leave Upon request from his mother about some of Grady’s activities, Sharleen noted that he is the “Chief Household Operations Officer: first responder for Mom’s to-do list, go-to chauffeur and caretaker for his favorite sidekick (a.k.a. his nephew), and the family’s unofficial event planner who somehow keeps everyone together without a clipboard.” The McCook Philanthropy Council recognizes a volunteer every month who is doing good work in McCook and Red Willow County. If there is a volunteer in the community who should be recognized, please contact the McCook Chamber of Commerce at 308-345-3200 or visit McCook Volunteers on the McCook Community Foundation Fund’s website, mccookfoundation.org to complete a nomination form. The only requirement is that the nominee must be a resident of McCook or Red Willow County but please have information about the nominee along with where and how they volunteer in the community. The volunteer honoree is selected monthly by the McCook Philanthropy Council.
By Linda Taylor November 25, 2025
With the holiday's nearing, MCFF member and Mayor Linda Taylor reflects on the many things to be thankful in McCook.
By Ronda Graff November 22, 2025
The names of those people who have made a generational impact on McCook and Southwest Nebraska is a long list. Many of them are working day-in, day-out right now to make their mark on the community. And then there are those people who no longer call McCook home but still make an impact long after they are gone. Allen Strunk is one of those people. Allen passed away on Nov. 1 at his home in Las Vegas, Nevada but he never lost the love of his hometown. Born and raised in McCook, Allen was a member of an already well-known family, Harry and Arlene Strunk. The Strunks started and published the McCook Daily Gazette, with the motto, “Service is the rent we pay for the space we occupy in this world.” A saying that was so important that Harry had it etched at the top of his downtown newspaper office on Norris Avenue. That sense of service was passed along to Allen, who continued to serve his community as he took over leadership of the Gazette. I didn’t know Allen personally until he came back for visits years later. Even though my first job upon arriving in McCook was at the McCook Daily Gazette and Allen had turned over the publishing reins to Gene Morris many years prior, the Strunk legacy loomed large. He was instrumental in the building of the then-new YMCA, moving the facility from downtown to its current location next to the McCook High School. He was a key player in the new hospital, again moving from one location to a new expanded space. And McCook Community College benefitted his involvement in an expansion. Those projects continue to impact McCook today. And the support didn’t stop just because Allen retired from the Gazette and left McCook. There are programs the Strunks are involved in that benefit McCook and Southwest Nebraska. The Strunks continue to support Santa Claus Lane, which is overseen by the McCook Chamber of Commerce. And which after a few years of decline is seeing a resurgence of enthusiasm and nostalgia for the decorative holiday pieces lining Norris Avenue. Allen funds the annual McCook Area Outstanding Teacher award, which provides a financial prize to several teachers every year. And Allen recognized the work of the McCook Community Foundation Fund, providing a donation several years ago so that he could see its impact while he was still alive. This has led MCFF to consider how they will recognize and remember Allen for years to come. Because of his belief in service to his community, this could mean more recognition for the countless volunteers who keep our community thriving. It could be a day of community service, to see how many people can come together to make something happen. It could be a celebration for all the great things happening in our community. During Allen’s memorial service this past week in McCook, his step-daughter-in-law read the poem, “The Dash" by Linda Ellis, who published it in 1996. It reflects on the meaning of the dash between the birth and death dates on a tombstone. The dash is a reminder of everything that happens between the moment a person is born and the moment a person dies. The dash emphasizes the importance of how one lives their life during that time. The dash prompts a person to think about living, rather than worrying about dying. Ultimately, the dash is where all the good - and the bad - happens. And Allen Strunk made the most of his “dash,” both in his community and within his family. We can’t all run a newspaper. We likely aren’t going to etch our favorite saying into a building. But we all need to consider how we are paying the “rent for the space we occupy in this world.” And we can all make a difference in our hometowns, whether we currently live in them or even if we haven’t stepped foot on the main street in years. 
By Ronda Graff November 18, 2025
SWNE Big Give Passes $400,000 for First Time in 10 Year History
By Ronda Graff November 14, 2025
Everyone feels a need to be needed and it is shown through the Big Give and Meal Kit Giveaways
By Ronda Graff November 7, 2025
SWNE Big Give reaches new heights thanks to enthusiasm of organizations, individuals and businesses
By Ronda Graff November 7, 2025
Food pantries are seeing an increased need, which means the community must step up with donations of food and time to help those who struggle to put food on the table.